Letter from Emily
The state of parenting is looking bright and optimism is having its comeback. After a few tough years of setbacks, it’s clear how universal the parenting experience is to everyone: against all odds, we make it work! We’ve got bright blue skies ahead.
Rebelstork was born for every parent. Moms, dads and caregivers can now afford the best for their babies on a budget.
In 2023, the desire and need for affordable premium products is stronger than ever. Thanks to inflation, the cost of having kids across North America has ballooned. In the US, higher prices are persisting after the Federal Reserve raised interest rates and economic concerns have mounted. All signs point to a recession.
While the majority of the parenting chaos surrounding the pandemic has subsided, the mental health challenges that created those panicked, anxious feelings have been highlighted amid continued uncertainty.
“Getting back to normal” for most parents has meant coming to terms with the impact the last few years have had on our families, our mental health and our bank accounts. As a result, we’re all being a lot more real. The pressure to show up perfectly is exhausting. Rebel parenting is officially a thing as we collectively shift out of survival and into thrive mode, together.
Rebelstork is transforming the way a new generation of parents purchase, based on the first and most advanced technology and proprietary resale algorithm available in the industry: REV™. We are the first tech-driven marketplace created for parents, allowing families safe and hassle-free access to the best brands for a fraction of their retail price. We empower parents, brands and retailers to participate in the circular economy and help build a more sustainable world for the next generation. As a proud Certified B-Corporation, we believe the path to help restore our planet is the only path. When you buy from Rebelstork, you fuel a force for good, and put people and the environment first. B-Corp certification is more than a mark, it’s making our mark on the world.
We are devoted to continuing to build a business where our wins are wins for everyone.